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AI Insights · Timothy · January 2021

Q4 2020 UK Android Market: Top Tabletop Board Games Performance

An analysis of the top 5 tabletop board game apps on the Android platform in the United Kingdom during Q4 2020 reveals trends in downloads, revenue, and active users. Insights from Sensor Tower underscore the sector's dynamics.

Q4 2020 UK Android Market: Top Tabletop Board Games Performance

As the year 2020 came to a close, the United Kingdom's Android market for tabletop board games showed varied performance across top applications. Sensor Tower's data provides a snapshot into how these games fared in terms of downloads, revenue, and weekly active users.

YAHTZEE With Buddies Dice Game experienced a noteworthy rise in revenue, peaking at $14K in the final week of December, up from $11K at the start of the quarter. Downloads saw a slight uptick from 1.3K to 1.5K in the same period, while weekly active users showed a slight decline, ending at 32K from an initial 35K.

Backgammon - Lord of the Board also saw an increase in revenue, jumping from $4K to nearly $10K by the end of Q4. Downloads climbed steadily, reaching 1.6K in the last week of December, and weekly active users grew to nearly 18K, indicating a solid engagement growth.

For Chess - Play and Learn, the quarter was particularly prosperous. The app's revenue surged from $351 to over $13K, while downloads more than doubled, starting at 1.9K and ending at a remarkable 23K. Weekly active users ballooned from 32K to 109K, marking an impressive increase in the game's user base.

MONOPOLY by Marmalade Game Studio, a UK-based publisher, also enjoyed revenue growth, with figures rising from $3.4K to $11K. The game's downloads saw a significant leap to 7.8K in the final week of December, up from 1K at the beginning of October. Weekly active users more than tripled, finishing the year at 17.5K.

Lastly, Yalla Ludo - Ludo&Domino showed an interesting pattern with its revenue peaking mid-quarter at $11K before settling at $6K in the last week. Downloads remained relatively stable, with a minor decrease to 682 from an initial 768. Weekly active users saw a slight increase, ending at 2.4K from 2.2K at the start of the quarter.

These figures highlight the varying degrees of user engagement and monetization strategies among the top tabletop board games on Android in the UK. For more detailed insights, Sensor Tower's platform offers a comprehensive analysis of the mobile app market.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2021